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Head of Real World Insight
Pauline started her media career in
2000 and has been a consumer insight specialist ever since.
She joined MediaCom as an Associate
Director in January 2007 and set about building up the agency's
quantitative research offering. She now heads up the Real World
Insight team and is responsible for making sure the agency thinks
about how consumers think, feel and behave in the real world, and
for delivering top quality, actionable research to our clients.
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