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I ensure MediaCom stays ahead of the
Sue Unerman, Chief Transformation Officer
What do you do?
I ensure that MediaCom remains ahead of the game.
Why did you join
Someone told me that the senior management at what was then The
Media Business were unusually good, open to change and challenge.
This has remained true as the business has grown from £44m billings
to over £1bn in the last two decades.
Why do you love
The best people in London work here, the best clients in the world
work with us, and we produce excellence every day
What's your most memorable MediaCom
Campaign magazine made us agency of the decade. That was a good
What piece of work are you proudest
I wrote a book this year: Tell the Truth, honesty is your most
powerful marketing tool.. It references some of the most amazing
work that the MediaCom team have produced over the last
What's your desert island luxury
Positively 4th Street
I need more than one (and it keeps changing) but includes: A long
kiss goodnight, Alien, Butch Cassidy, Avengers Assemble, Only You,
Addicted to perfection.
Connected Kids 2017 Report
Consumer integration with fitness apps is worthy of brand exploration
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